Sunday, April 15, 2007

Proper work done!

Grey worldwide did this guerrilla ad, by whitening only one part of the Pedestrian crossing, it shows how good Mr. Proper does his work. Obviously another good & clever idea.

Client: Mr. Proper
Agency:
Grey Worldwide, Dusseldorf
Creative Director: Lars Riebartsch
Copywriter: Marlo Horn
Art Director: Jochen Heimann

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