What a relief...

An ad that speaks by itself with actually no copy at all... I like very much this style of thinking. All bran is supposed to "lighten" us up by making us visit the toilet... well this box looks like it is relieved the way we can be if we try it :-) very good, congratulations to the team.

Client: All-Bran
Agency: Leo Burnett, London
Creative Director: Dave Beverley
Copywriter: Gareth Hare
Art Director: Naz Nazli
Photographer: Patrice De Villiers

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