Magic broom

One of the best guerrilla outdoor ads I've seen lately! A live billboard, showing a pore of the skin (where pimples actually grow in) with a guy in it cleaning it all day long! And i mean a real guy... an actor staying there doing that job with a broom! I really wonder how long he stays there... If i can guess from the spotlights, maybe all night too? :-O Now if this can't get your attention, then what can? Bravo O&M / Philippines, a very good ad for Pond's.

Client: Pond’s Anti-Bacterial Facial Scrub
Agency: Ogilvy & Mather, Makati, Philippines
Creative Director: Gavin Simpson
Copywriter: Gavin Simpson / Pia Roxas
Art Director: Lito Gemora / Mike Sicam
Photographer: Visual Camp

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