Take a walk on the wild side...

I am pretty sure i have seen a similar visual before (i think it was a car ad again), using a "zebra" pedestrian crossing. Maybe the concept was different, i can't recall it, but i remember it was awarded. In this case the zebra lines are used to show how adventurous the Land Rover Discovery is. "Go Beyond" is what the copy reads.

Client: Landrover Discovery
Agency: Adel / Saatchi & Saatchi, Athens
Creative Director: Vasilis Mermigas
Copywriter: Vasilis Mermigas
Art Director: Nikos Andriopoulos
Illustrator: Panos Matheogiannis

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