Welcome to the Zoo

A funny campaign for Berlin's Zoo. How many times have you been to the zoo and don't see the hiding animals? Well no more worries!.. Zoo Berlin has released annual tickets, so kids mostly, can have the chance to see them next time. The copy claims the same..."Simply come back tomorrow" correct concept i believe, (Although i really am strongly against Zoo's and Animal trapping, even if it is for educating reasons).

Client: Zoo Berlin
Agency: Scholz & Friends, Berlin
Creative Director: Jan Leube / Matthias Spaetgens
Copywriter: Florian Schwalme
Art Director: Mathias Rebmann
Photographer: Matthias Koslik

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