Tuesday, September 4, 2007

My truck is your truck!

Another "Student made" ad for U-Haul International. A guerrilla ad, using few building windows to show them as moving trucks and trailers. Not bad at all. It can easily get your attention. The idea is nice, probably wanting to say that U-haul trucks moves your whole house. The only flaw i can see, is that if your not familiar with this company, you might think it's about caravan campers, trying to show that your caravan feels like home... hey, wait a minute... that's a new idea ;-)

Client: U-Haul International, Inc. / Moving trucks rentals
Agency: VCU Adcenter, Richmond
Copywriter: Rebecca Hasskamp
Art Director: Carrie Ammermann

Rate this ad

3 comments:

Isabelle said...

Hey Zed!

[I didn't know where to let you know about this, because there's no contact information.]

I'm pleased to tell you that you are part of our selection for the Blog Day. (okay, we are late, but hey! it's better now then never!)

http://blog.hatem.ca/2007/09/04/quel-honneur/


Keep on doing such great work!

Zed said...

Thanx Isabelle, although there is a contact button on the top right ;-) My French is not so good but, i can tell you are mentioning the blog :-) Cheers

Isabelle said...

Oh!

There it was!!! lol