Sticky fingers

Nice visual done for this ad in France, showing how good the basket ball is gripping on the player's finger... instead of just spinning around it! The copy made in an interesting typography way says: "Tarmak. The ultra gripping ball.". I'm sure never gonna try this trick with one of these balls!

Client: Kipsta
Agency: Y&R, Paris
Copywriter: Josselin Pacreau
Art Director: Sebastien Guinet
Photographer: Oliver Rheindorf
Illustrator: Sebastien Guinet
Typographer: Sebastien Guinet

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